
As of 2019, Webb is Varsity Spirit's chairman, and continues to teach and lead cheer camps. It has more than 8,000 full-time employees. Varsity Brands' annual revenues exceed $1.8 billion, according to the company. Bain Capital Private Equity bought Varsity Brands for $2.8 billion in 2018. In 2016, he stepped down as CEO of Varsity Brands. In 2014, Webb became the Chairman of Herff Jones. Along with Herff Jones, the company also oversees BSN Sports (which it acquired in 2013), Varsity Spirit, the UCA, and the NCA. Webb's company had already become known as Varsity Brands.

Webb would serve as president and CEO of the company effective July 1, 2013.

In 2012, Varsity merged with Herff Jones, an Indianapolis company that produces items like graduation apparel and class rings. Varsity Fashions is a cheer apparel and accessory brand.
#JEFF WEBBER SERIES#
Like the NCA, the UCA began as a series of training camps and clinics for high school and college cheerleaders that eventually added cheerleading competitions. He went on to found the Universal Cheerleading Association (UCA) and Varsity Spirit in 1974 and would later purchase the NCA after Herkimer retired. In 1971, Webb began working full-time for Lawrence Herkimer's National Cheerleaders Association (NCA). He planned to go to law school but instead accepted an offer to work at the NCA, which launched his business career. During college, Webb worked for the National Cheerleaders Association which was founded by Lawrence Herkimer. Webb attended the University of Oklahoma where he was a yell leader for the school's cheer squad.
